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about

CREATIVE DirectOR

With over 15 years of experience, I have moved between fashion, technology, and sustainability. My background spans from holding design and product development positions for Ralph Lauren and Coach, to establishing and implementing the creative vision and brand strategy at the grass roots level for award-winning non-profits. By 2015, I sought out innovative technology companies, like Stitch Fix, where I held Creative and Art Director positions.

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work

I'm passionate about delivering results that engage and inspire through an authentic lens with compelling imagery and stories that take the customer on a journey that evokes emotion and feels unique.

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RODAN+FIELDS

- Associate Creative Director -

Annually, R+F promotes a philanthropic social campaign to build brand awareness and to bring attention to their non-profit, Prescription for Change® Foundation through the #RFGoNaked campaign. For each selfie, R+F donated $1 to support the PFC® Foundation to help serve youth with life-changing empowerment programs. I spearheaded the #RFGONAKED Day campaign that successfully engaged over a million participants.

 
 
 
 
 
 
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stitch fix

- CREATIVE DIRECTOR - 

In 2015, I joined Stitch Fix as Creative Director. My vision was centered around providing an authentic, detail oriented eye to help blend their unique Science + Art model so the visual experience felt cohesive, unique, and elevated across all forms of digital marketing.  

 
 
 
 
 
 
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MERCADO GLOBAL

- CREATIVE DIRECTOR - 

Mercado Global is an award winning and Clinton Global Initiative recognized non-profit that provides access to business training, community-based education programs, and micro-loans for technology to indigenous woman artisans in Guatemala. I led the rebranding of the organization, including brand strategy, logo, web design, packaging, textile and product design, sourcing, product development, and overall Creative Direction that positioned the brand as a leader in ethical fashion.

 
 
 
 
 
 
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COMPTOIR DES CONTONNIERS

- DESIGNER -

In the Spring of 2014 I spearheaded the design, development, and creative direction of a collection for Comptoir des Contonniers, a French contemporary fashion brand owned by Fast Retailing. Press was garnered in Vogue, Marie Claire, and Elle, among others to highlight this powerful story of bridging the gap between artisan manufacturing and large retailers.

 
 
 
 

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j.Crew

- DESIGNER - 

In the Spring of 2015 I spearheaded the design, development, and creative direction of a handbag collection for J.Crew. The collection helped bring awareness to J.Crew's "In Good Company" e-commerce concept store featuring brands that told stories of craftsmanship, quality, and philanthropic endevours.

 
 
 
 
 
 
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AHMULA

AHMULA is a creative agency that is driven by the source of inspiration - brands, individuals, products, and services who are driving change in the world and inspiring others along the way. I led and executed the brand identification, journal layout, and overall creative direction.

 
 
 
 
 
 
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